Boxing Day sales are expected to be “the largest in the country’s history”.

Australian Retailers Association CEO Paul Zahra says it’s expected to be “the biggest day in the country’s history” as Boxing Day sales start from today.

“By all accounts, retailers are very happy with today’s launch,” he told Sky News Australia.

Australians are expected to spend $23.5 billion in this year’s post-Christmas period.

“This is the first time in many years that we can be out and about on Boxing Day.”

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